(ColoradoRapids.com) - Rapids fans around Colorado might have noticed an increased presence in Rapids advertising around the Denver metro area recently!
If you have it's because the Colorado Rapids are currently in the midst of an advertising blitz to kick off the start of the 2008 season at Dick's Sporting Goods Park!
(Check out exclusive photos from the Rapids' 2008 "Blanket the City" outdoor advertising campaign in ColoradoRapids.com's photo gallery by clicking here)!
Here's a brief sampling of the Rapids' marketing efforts across the front range that are in full swing:
-The Rapids have taken over the heart of downtown Denver as banners featuring Rapids players like Ugo Ihemelu Bouna Coundoul Christian Gomez Terry Cooke and Pablo Mastroeni can be found hanging in double sets entrenched in every planter down the 16th St. Pedestrian Mall straight through the heart of the city!
The banners are placed the entire length of the Mall from Broadway to Market Street and feature the Rapids' 2008 branding images which overlay players' Rapids posed headshots over the flags of their native countries and superimposed images of Dick's Sporting Goods Park coupled with banners encouraging fans to "Celebrate the World's Game".
-Billboards are currently posted around the Denver metro area in small medium and large sizes in locations all around the city including locations in Lodo Uptown the Highlands Five Points Commerce City Glendale Englewood Aurora Cherry Creek Capitol Hill Stapleton Golden & Lakeside among others!
The billboards showcase the Rapids' faithful cheering on the Rapids in front of a packed house at Dick's Sporting Goods Park and advertising the season starting on March 29!
-The next time you're sitting in traffic out in your car take time to look out your window and check out that RTD bus driving next to you.....the Rapids have created themed bus side advertisements that are up and running around town on an entire fleet of RTD busses!
Keep an eye out around town as you travel throughout the metro area and join in the excitement surrounding the buildup towards the Rapids' 2008 season!